About Uplyv

Built in India, built to last.

Uplyv exists to bring India experiences worth returning to. We're a venture builder — a company designed to launch and grow consumer brands one at a time, each on a platform strong enough to carry the next.

We begin with coffee. As the appointed area developer for Blenz Coffee, we're introducing the brand to Mumbai, Thane, Navi Mumbai and Ratnagiri — proving our model one exceptional café at a time. The name Uplyv fuses uplift and live: a promise to elevate everyday living.

“
Great living is built one brand, one neighbourhood and one cup at a time.
Our model

How we build and grow brands.

Every Uplyv brand plugs into one shared engine — so it launches faster and runs sharper than it ever could alone.

The platform behind every brand
Real estate & site selection

The right corner, chosen with data, not guesswork.

Supply chain & operations

Sourcing and standards that hold at scale.

Brand & marketing

Growth, content and performance, built in-house.

Technology & data

From POS to CRM to the numbers that actually matter.

Finance & governance

Disciplined capital and transparent reporting.

People & training

Hiring and academies that travel from one brand to the next.

How we operate
  • Prove it, then scale it — unit economics before ambition.
  • Global brands, local soul — world-class concepts, made for India.
  • We win when our partners win.
  • Experience is the product — the customer's moment comes first.
Leadership & team

The people building Uplyv.

A team that pairs consumer-brand instinct with operating discipline.

Dr. Pooja Singh, Founder & CEO

Dr. Pooja Singh

Founder & CEO, Uplyv Global Ventures Private Limited

Visionary Ex-Banker Educator Entrepreneur Explorer

A seasoned professional, academician and entrepreneur with a Doctorate in Management, an MBA in Marketing, and over two decades of experience spanning banking and academia — a blend of corporate experience, strategic thinking, leadership and a deep understanding of people and markets.

Driven by an entrepreneurial spirit and an appreciation for premium experiences, travel, food and contemporary lifestyle, Dr. Singh leads Uplyv's entry into food & beverage with Blenz Coffee, with plans to extend into health & wellness and lifestyle over time.

“Elevate your living, every day.” Dr. Pooja Singh, Founder & CEO

Advisors — to be announced as they're appointed.

Our mission

To build and grow experience-led consumer brands that elevate everyday living for India — creating value for customers, opportunity for partners, and returns for investors.

Our vision

To become India's most trusted house of experience-led brands — beginning with a great cup of coffee.

Start here

Meet the brand proving the model.